Williamson Printing Annual Report
Dallas Society of Visual Communications Show 2003 Gold Medal
Williamson Printing, one of the premier and largest offset printers in the U.S., wanted a self-promotion that showed off both their unparalleled printing capabilities and promoted their chops, showing how much thinking goes behind each and every print job and their incomparable track record.
We took that desire literally. Our concept was a metaphor: like a brain, Williamson has two sides working in perfect tandem. Our solution was a two-sided self-promotion, bound in the center, and with two sides and covers. On one side, the analytical: The promotion talked about everything that made Williamson what it was — their track record as one of the largest printers in the U.S., their having the trust of the biggest advertising agencies and design firms in the country, and their commitment to meticulous and thoughtful planning of each and every press job. On the other side, their creativity: Williamson’s incredible color department does some of the best printing in the country, and has invented dozens of different processes to achieve the best color and effects in the business.